Influencer & Creator Associate Partner
Shape creator-first campaigns at Open Partners, blending cultural insight, bold ideas and measurable impact across social, paid and creative teams.
Location: Manchester & Remote First (with in-office collaborative days as needed)
Type: Full-Time (5 days per week)
The Opportunity
Are you deeply immersed in social and creator culture, with a passion for unlocking impactful brand partnerships?
Open Partners is looking for an Influencer & Creator Associate Partner to lead and scale the influencer and creator proposition across our client roster. Operating at the crossroads of culture, community, and commerce, you will craft innovative, creator-first strategies that drive brand fame, audience engagement and tangible business results across paid and organic channels. Joining our collaborative Social & Influencer team, you will bridge the gap between creative, paid media, PR, content and client leadership teams, turning strategic concepts into culturally brave, performance-driven creator campaigns.
Your Role & Responsibilities
You will take complete ownership of the creator campaign lifecycle, pairing commercial rigour with cultural instinct:
End-to-End Campaign Delivery: Lead the day-to-day management of creator campaigns from initial strategy and talent discovery through to creative briefing, approvals, content delivery, paid amplification and reporting.
Creator-First Strategy: Develop and pitch creative strategies that align seamlessly with client objectives, brand tone, and performance goals across TikTok, Instagram, YouTube and emerging channels.
Integrated Performance Amplification: Partner closely with paid social and creative teams to feed authentic creator assets directly into paid amplification engines to deliver measurable commercial impact.
Talent Relations & Commercial Rigour: Build and nurture strong direct relationships with creators and agents, managing contract negotiations, licensing, usage rights and budgets in collaboration with legal and client teams.
Creative Guidance & Brand Safety: Direct talent through briefings and feedback cycles to ensure exceptional creative quality, strict ASA/CAP compliance and complete brand safety.
Cultural Relevance & Trend Scouting: Keep your finger on the pulse of internet moments, emerging formats and platform behaviours to proactively pitch agile creative opportunities to clients.
What Success Looks Like in 6 Months
Client Trust & Partnership: You have built trusted relationships with client teams and account leads, becoming an indispensable expert in creator marketing and cultural strategy.
Centralised Operations: You have established consistent, repeatable operational systems and frameworks for influencer briefing, contracting and campaign delivery.
Co-Intelligent Workflows: You and your team are working co-intelligently with a HI / AI workforce, using modern platforms to elevate creator discovery, listening and reporting efficiency.
Scalable Campaign Models: Working with the Social & Influencer Partner, you have developed scalable creator frameworks and reusable campaign models across key agency accounts.
What You'll Bring
Proven Influencer & Social Experience: 4+ years of hands-on experience in influencer marketing, social media, or creator partnerships, ideally within an agency or creative-led environment.
Commercial & Legal Acumen: Deep working knowledge of creator agreements, licensing terms, usage rights and advertising compliance (ASA/CAP guidelines).
Cultural Instinct & Creative Voice: A genuine love for storytelling, social culture and trend spotting, with the confidence to deliver clear creative direction to creators and present ideas to clients.
Integrated & Analytical Mindset: Experience collaborating across PR, paid social, and creative teams, using data, audience insights and campaign metrics to guide talent selection and iterative optimisation.
Tool & Platform Familiarity: Practical experience with influencer discovery and campaign tools (such as CreatorIQ, Tagger, or In Da Hash) alongside social listening/CX platforms (like Sprout, Sprinklr, or Brandwatch).
Our Values & Mindset
At Open Partners, we hire mindset first. If you do not tick every single box but bring a strong growth mindset, transferable skills, and an authentic passion for this space, we want to hear from you. We hold each other to three simple standards:
Smarter: Aim high, train hard, embrace next.
Faster: Learn fast, adapt fast, act fast.
Better: Think, say and do what's best.
Ready to take creator-led marketing to the next level? Apply today!
- Department
- Media
- Location
- Manchester
- Remote status
- Hybrid
About Open Partners
Open Partners was founded in 2017 to be The Agency of Next. Designed to be constantly focussed on the future, we think ahead for our clients, quickly pivoting them to new areas of opportunity as they arise. Delivering marketing transformations for over 50 clients, Open Partners’ integrated Media, Data and Creative capabilities drive more accountable and effective returns for international performance advertisers. We strive to always be smarter, faster, and better - all the while upholding the very highest standards of commercial and operational integrity.